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Family Trust Strengthens Trusts Case Study


A key part of building a Family Continuity Plan is understanding each member's financial personality. Knowing each family member’s financial personality will help the family and any advisors see their different money attitudes, which will significantly affect the decisions made. Our Family Trust Strengthens Trusts Case Study (for the Jones Family) demonstrates how money is a highly emotional topic and is often the land mine that causes problems or prevents complications from getting solved in families.


You will learn:

  • Money surfaces behaviors previously not seen creating an energy to be harnessed
  • How to prepare the next generation for wealth transfer
  • How to organize a family meeting and hold family money conversations
  • How to reveal financial personalities
  • How to understand individual behavioral needs
DNA Behavior Family Dynamics


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